URL Audit
Learn how a real page is analyzed, how Website Health and findings are presented, and how technical, on-page, content, image, canonical and internal-link signals are reviewed.
PRODUCT DOCUMENTATION · SEO AUDIT GUIDES
Site SEO Audit Documentation and Guides
Learn how Site SEO Audit moves from a real URL check to evidence, prioritized fixes, site-wide analysis and verification. Use this documentation hub to understand what each workflow does, when to use it and how the parts fit together.
Documentation describes the actual Site SEO Audit workflows and product boundaries.
- URL Audit + Site Scan
- Evidence + Fix Queue
- AI Visibility + Re-scan
Explore the Site SEO Audit Workflow
Each documentation area answers a different product question, from analyzing one URL to checking broader website patterns and AI visibility.
Site Scan
Understand how multiple URLs are discovered and analyzed inside a Project, how crawl scope works and how recurring website issues can be identified.
Fix Queue
See how supported findings move from an audit report into a prioritized backlog based on issue type, severity, context and implementation needs.
Evidence and Re-scan
Understand the evidence attached to findings and how Re-scan compares the page after implementation to verify whether the original problem changed.
AI Visibility
Learn how selected ChatGPT and Gemini prompts are checked for brand mentions, domain citations, cited URLs and prompt-level verification outcomes.
Search Console and Project Context
Understand how verified project data and search context can support SEO analysis without replacing the evidence produced by the audit itself.
START HERE · URL AUDIT
Understand One Page Before Expanding the Scope
URL Audit is the most focused Site SEO Audit workflow. You submit a real website URL and the system evaluates supported technical, on-page, content, canonical, image and internal-link signals for that page.
The objective is not simply to produce an SEO score. The report connects findings with available evidence so you can understand why an issue was detected and decide what deserves attention.
- Analyze one real homepage, service page, product page or landing page
- Review Website Health and supported finding categories
- Open evidence attached to important issues
- Re-scan the URL after making changes
EVIDENCE + PRIORITIZATION
Move From an SEO Warning to an Informed Fix
Automated SEO tools can produce long lists of warnings, but a warning is much easier to act on when you can inspect the condition that produced it.
Site SEO Audit keeps evidence, classification and prioritization connected. The Fix Queue then turns supported findings into a more practical sequence of work instead of treating every warning as equally urgent.
- Review the evidence behind supported findings
- Separate confirmed issues from review items and opportunities
- Consider severity, potential impact and implementation context
- Keep the next practical action connected to the audit result
SITE-WIDE SEO ANALYSIS
Use Site Scan When One URL Is No Longer Enough
A detailed page audit answers page-level questions. Site Scan expands the scope across multiple URLs inside a verified Project so you can investigate recurring website problems and broader patterns.
This becomes particularly useful when the same finding appears across several pages. Instead of assuming every affected URL needs an individual fix, you can investigate whether the cause comes from a shared template, component or configuration.
- Analyze multiple URLs within the plan limits
- Review crawl coverage and analyzed pages
- Identify findings that repeat across the site
- Investigate possible template-level causes before editing pages individually
The Product Workflow in Four Steps
The individual modules are easier to understand when you see how they connect from initial analysis through verification.
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01
Analyze
Run a URL Audit or broader Site Scan to collect supported website findings and measurable page signals.
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02
Understand
Review the issue classification and available evidence before deciding whether a website change is required.
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03
Prioritize and fix
Use the Fix Queue and broader context to decide which confirmed problems deserve implementation first.
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04
Verify
Re-scan after deployment and compare the updated state with the earlier audit instead of assuming the change worked.
AI VISIBILITY
Website SEO and AI Answer Visibility Are Separate Workflows
Traditional SEO auditing begins with your website and evaluates supported technical, on-page, content and linking signals. AI Visibility starts from selected prompts and looks at how the brand and website appear in supported AI answers.
Site SEO Audit keeps these workflows separate because a brand mention, a domain citation and a traditional search signal are different observations and should not be presented as one universal ranking metric.
- Check selected ChatGPT and Gemini prompts
- Review whether the brand was mentioned
- See domain citation and cited URL evidence when available
- Keep unable-to-verify results separate from confirmed positive signals
Which Documentation Matters for Your Plan?
The core page-level audit workflow is available on Free, while broader site-wide capacity and external AI Visibility checks are available through START and PRO.
Learn the Page-Level Audit Process
Free is enough to understand URL Audit, issue evidence, Fix Queue and Re-scan on important individual pages within the plan limits.
- Deep URL Audit
- Full one-page report
- Fix Queue and evidence
- Re-scan comparison
Add Site-Wide and AI Workflows
Paid access adds broader Site Scan capacity, more projects and reports, and real external AI Visibility checks.
- More URL and crawl capacity
- Site Scan and Change Radar
- AI Visibility on supported surfaces
- Additional PRO reporting and pattern tools
PLANS + PRODUCT BOUNDARIES
Check the Current Limits Before Planning a Larger Audit
Documentation explains how a feature works, while the Plans page defines how much capacity is included in Free, START and PRO.
Review plan limits before starting a broader Site Scan or AI Visibility workflow so the project scope matches the available URL, crawl, prompt and report allowances.
- Free for focused page-level auditing
- START for one growing website
- PRO for broader and multi-project SEO work
- One-time 30-day paid access with no automatic renewal
Questions About Site SEO Audit Documentation
Where to start and which part of the documentation matches the SEO question you are trying to solve.
Where should I start with Site SEO Audit?
Start with the SEO Audit overview and run one real URL Audit. This gives you a focused example of Website Health, findings, evidence, prioritization and the Re-scan workflow before you expand to site-wide analysis.
What is the difference between URL Audit and Site Scan?
URL Audit provides detailed analysis of one page. Site Scan analyzes multiple URLs inside a Project and is more useful when you need broader website coverage or want to investigate recurring issues.
What is the Fix Queue?
The Fix Queue organizes supported findings into a more practical working backlog so important confirmed issues can be reviewed before lower-priority opportunities and contextual review items.
What does Re-scan do?
Re-scan analyzes the page again after changes have been implemented. It helps verify whether the original supported findings changed, remained or were joined by new issues.
Is AI Visibility part of the normal SEO audit?
No. Website SEO auditing and AI Visibility are separate workflows. AI Visibility checks selected supported AI answers for brand mentions, domain citations and prompt-level evidence.
Where can I see current limits and pricing?
Use the Plans and Pricing page for current Free, START and PRO limits, including URL audits, Site Scans, crawl capacity, Projects, report history and AI Visibility allowances.
CHOOSE YOUR NEXT STEP
Understand the Workflow, Then Start With One Real URL
Use the documentation to understand the product, explore the SEO Audit for detailed page analysis, or compare plans when you need broader site-wide and AI Visibility capacity.
Start with the smallest workflow that answers your current SEO question.