Brand Mentions
See whether the returned AI answer mentions the brand you are checking for that specific prompt.
AI VISIBILITY PLATFORM · CHATGPT + GEMINI
AI Visibility Platform for Brand Mentions and Citations
Check how your brand and website appear across selected ChatGPT and Gemini prompts. Site SEO Audit records brand mentions, domain citations, cited URLs and prompt-level evidence so AI visibility is based on observable results instead of one opaque score.
AI Visibility is available with eligible START and PRO 30-day access passes.
- ChatGPT + Gemini checks
- Prompt-level evidence
- Mentions and citations separated
AI SEARCH VISIBILITY
See How Your Brand Appears in AI Search
AI visibility describes whether a brand or website appears when an AI system answers relevant prompts. That can include a direct brand mention, a citation to the website, or both.
This is different from traditional organic search visibility. There is no single permanent position that represents every ChatGPT or Gemini answer, so Site SEO Audit evaluates the actual result returned for each selected prompt.
- Check whether your brand appears in the AI answer
- See whether your website domain is cited as a source
- Review the specific URLs associated with citation evidence
- Keep each prompt result separate instead of collapsing everything into one score
AI Visibility Signals You Can Review
Each run produces structured evidence for the prompts and AI surfaces being checked, making the result more useful than a generic AI visibility score.
Domain Citations
Check whether your website domain is cited as a source in the supported AI response.
Cited URLs
When citation evidence exists, review the individual website URLs associated with the result.
Prompt-Level Results
Evaluate each prompt independently so one positive response does not hide weaker visibility across the rest of the check.
ChatGPT and Gemini
Run selected prompts across the supported ChatGPT and Gemini surfaces within the same AI visibility workflow.
Unable to Verify
When a result cannot be verified reliably, it remains explicitly uncertain instead of being turned into a positive mention or citation.
MENTIONS + CITATION EVIDENCE
A Brand Mention Is Not the Same as a Website Citation
One of the most important distinctions in AI visibility tracking is whether an answer simply names a brand or actually references its website as a source.
Site SEO Audit records these states separately. That makes it possible to see where the brand is present in an AI answer, where the domain receives citation evidence and which website URLs were cited.
- Brand mentioned — the brand appears in the checked response
- Domain cited — the website is referenced as a source
- Citation count — the number of supported citations recorded for the result
- Cited URLs — the specific website URLs associated with citation evidence
How AI Visibility Tracking Works
Use repeatable prompt-level checks to understand how your brand is represented across supported AI answers at the time each run is performed.
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01
Choose your website project
AI Visibility runs inside an active Site SEO Audit project so the check has a defined website and brand context.
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02
Add the prompts you want to test
Enter the relevant prompts you want to evaluate, within the prompt allowance provided by your active access pass.
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03
Check ChatGPT and Gemini
Select one or both supported AI surfaces and run the visibility check for the prompts in that request.
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04
Review mentions, citations and evidence
Inspect the result for each prompt and surface, including brand mention status, domain citation evidence and cited URLs when available.
Cited, Mentioned, Not Mentioned, or Unable to Verify
AI visibility is not reduced to a single yes-or-no result. The workflow keeps different outcomes separate so you can understand what actually happened.
Cited or Mentioned
A checked response can show citation evidence for the website or mention the brand without a confirmed website citation.
- Cited — domain citation evidence is present
- Mentioned — brand appears without the same citation state
- Citation counts are preserved when available
- Cited website URLs remain attached to the result
Not Mentioned or Unable to Verify
A result can also contain no supported mention or citation, or it may be impossible to verify reliably from the external response.
- Not mentioned — no supported positive visibility signal was found
- Unable to verify — the external result could not be validated reliably
- Unverified data is not converted into a positive result
- Each state remains visible at prompt level
LLM VISIBILITY TOOL
Use Prompt Evidence Instead of an Opaque AI Visibility Score
LLM visibility is difficult to represent accurately with one universal number because AI-generated answers can vary by prompt, system, location, language, available sources and the state of the underlying model or retrieval process.
Site SEO Audit therefore keeps the individual prompt result and supporting visibility evidence visible. This makes the tool useful for investigating where a brand appears, where the site is cited and where visibility is still missing.
- Review individual prompts instead of only an aggregate score
- Separate brand visibility from website citation visibility
- Inspect source URLs when citation evidence is returned
- Use repeated checks to observe how results change over time
SEO Audit and AI Visibility Measure Different Parts of Search
Use traditional website auditing and AI visibility checking as complementary workflows rather than treating them as the same metric.
SEO Audit
SEO auditing focuses on the website itself and the signals that affect how pages can be crawled, interpreted and presented in traditional search.
- Technical and on-page SEO issues
- Content, canonical and image signals
- Internal linking evidence
- Fix Queue and Re-scan verification
AI Visibility
AI visibility checking looks outside the website at supported AI answers and records whether the brand appears or the domain is cited.
- ChatGPT and Gemini prompt checks
- Brand mention evidence
- Domain citations and cited URLs
- Prompt-level visibility outcomes
AI Visibility for START and PRO
External ChatGPT and Gemini checks use paid provider resources, so real AI Visibility runs are included only with eligible paid access passes.
Focused AI Visibility Checks
START is designed for one growing website that needs a focused set of prompt-level AI visibility checks during its access period.
- 5 AI Visibility checks
- Up to 10 prompts per run
- ChatGPT and Gemini support
- Brand mention and citation evidence
Broader AI Visibility Tracking
PRO provides more AI Visibility runs and broader prompt coverage for active SEO work across multiple projects.
- 8 AI Visibility checks
- Up to 25 prompts per run
- ChatGPT and Gemini support
- Prompt-level mention, citation and URL evidence
AI SEARCH MONITORING
Use Repeatable Checks to Monitor AI Search Visibility
AI answers can change. A brand that appears for a prompt today is not guaranteed to appear in the same way in every future response, model update or retrieval context.
For practical AI search monitoring, use repeatable checks with a consistent set of important prompts. The resulting history gives you concrete observations from the time each check was performed without pretending that an AI answer represents a permanent ranking position.
- Keep important prompts consistent when tracking visibility
- Review whether brand mentions continue to appear
- Watch for changes in domain citation evidence and cited URLs
- Treat every run as a point-in-time observation, not a permanent AI ranking
Common Questions About AI Visibility Tools
Answers about AI visibility checking, LLM visibility, ChatGPT and Gemini tracking, brand mentions and website citations.
What is AI visibility?
AI visibility describes whether a brand or website appears in AI-generated answers for relevant prompts. Site SEO Audit checks supported ChatGPT and Gemini responses and keeps brand mentions and website citations as separate visibility signals.
What does an AI visibility checker measure?
Site SEO Audit records prompt-level evidence including whether the brand was mentioned, whether the website domain was cited, the citation count, cited URLs and whether the result could be verified.
What is an LLM visibility tool?
An LLM visibility tool helps evaluate how a brand or website appears in answers generated by large language model based systems. Site SEO Audit focuses on selected prompts, brand mentions, website citations and supporting evidence rather than claiming one permanent AI ranking.
Can I check AI visibility in ChatGPT and Gemini?
Yes. The current AI Visibility workflow supports selected prompt checks across ChatGPT and Gemini. You can choose one or both supported surfaces when starting a run.
Is a brand mention the same as an AI citation?
No. A brand mention means the checked response names the brand. A domain citation means the website itself was cited as a source. Site SEO Audit records these states separately.
Does AI Visibility guarantee that my website will rank in ChatGPT or Gemini?
No. AI-generated answers are dynamic and can change over time. Site SEO Audit reports the evidence returned for supported checks at the time they are performed and does not guarantee future rankings, mentions, citations, traffic or recommendations.
CHECK YOUR AI VISIBILITY
See Whether Your Brand Is Mentioned or Your Website Is Cited
Use prompt-level ChatGPT and Gemini checks to review brand mentions, domain citations and cited URLs instead of relying on an unexplained AI visibility score.
AI Visibility is available with START and PRO 30-day access passes. No automatic renewal.